Trademarks

  • 3 Posts
  • 1 Sections
  • 1 Types
August 18, 2024 5 min read Dictionary
Brand Equity
Marketing Branding Brand Equity Marketing Trademarks Consumer Behavior
Brand Equity: The value that a brand adds to a product or service.
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August 18, 2024 6 min read Dictionary
Licensing Agreement
Legal Business Licensing Agreements Intellectual Property Trademarks Contracts
A legal contract allowing one party to use another party's brand, patent, or trademark.
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August 18, 2024 6 min read Dictionary
Licensing Fee
Finance Business Licensing Intellectual Property Fees Trademarks Patents
A Licensing Fee is the currency for creativity, legality, and patience.
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