Investment Return

Cost of Equity
The mystical number that tells companies how much they need to return on shareholder investment to keep the capital flowing. Spoiler: It's not an American Football player's number!
Jensen's Measure (Jensen's Alpha)
Jensen's Alpha is a risk-adjusted performance measure that helps investors understand how well an investment performs against the market.
Market Risk Premium (MRP)
The Market Risk Premium is the extra return investors demand for taking on additional risk in the stock market.
Required Rate of Return (RRR)
The minimum return an investor will accept for owning a company's stock, compensating them for taking on a level of risk.

Jokes And Stocks

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